Privacy Policy
How NJX Auctions collects, uses, and protects your information — including our text message marketing program.
Last updated: June 9, 2026
Introduction
NJX Auctions ("we," "us," or "our") operates njxauctions.com and related marketing programs. This Privacy Policy explains how we collect, use, disclose, and protect personal information when you visit our website, contact us, or participate in our text message marketing program.
By using our website or opting in to receive text messages from us, you agree to the practices described in this policy. If you do not agree, please do not use our website or enroll in our messaging program.
Auction Registration Through HiBid
We do not operate our own bidder registration or account system. All auction registration, bidding, payments, and account management are handled through HiBid, our third-party auction platform.
When you create an account, place bids, or complete transactions on HiBid, your information is collected and processed by HiBid in accordance with their own privacy policy and terms. We encourage you to review HiBid's policies at https://njxauctions.hibid.com/.
We may receive limited information from HiBid related to your participation in our auctions (such as contact details needed to coordinate pickup or customer service), but your primary registration data is maintained by HiBid.
Information We Collect
The information we collect depends on how you interact with us:
- Contact form submissions: If you use our website contact form, we collect the information you provide, such as your name, email address, subject line, and message.
- Text message program: If you opt in to our SMS marketing program, we collect your mobile phone number and related subscription preferences, including consent records and opt-out requests.
- Communications with us: If you email or otherwise contact our customer service team, we collect the information you choose to provide.
- Automatic website data: When you visit our website, we and our service providers may automatically collect certain technical information, such as your browser type, device type, IP address, pages viewed, and referring URLs. This may occur through cookies and similar technologies used by services such as Klaviyo.
How We Use Your Information
We use personal information for legitimate business purposes, including:
- Responding to your inquiries and providing customer support
- Sending promotional and informational text messages to subscribers who have opted in
- Notifying subscribers about upcoming auctions, auctions closing soon, and other marketing or operational updates
- Improving our website, marketing, and customer experience
- Complying with legal obligations and protecting our rights
Text Message (SMS) Marketing Program
NJX Auctions offers an optional text message marketing program for mobile subscribers in the United States. Participation is voluntary and is not a condition of purchasing goods, bidding in our auctions, or registering on HiBid.
By opting in, you consent to receive recurring automated marketing and promotional text messages from NJX Auctions at the mobile number you provide. Message frequency varies depending on auction schedules and marketing campaigns.
Message and data rates may apply. Carriers are not liable for delayed or undelivered messages.
How to opt in
You may join our text message program only after providing express consent through a clear opt-in method we make available, such as signing up through a designated form on our website, providing your phone number at an in-person event or pickup location with documented consent, or another method where you affirmatively agree to receive marketing texts from NJX Auctions.
We do not send marketing text messages to phone numbers obtained solely from HiBid registration unless you have separately opted in to our SMS program.
Types of messages
Subscribers may receive messages about upcoming auctions, reminders that auctions are closing, featured lots or promotions, pickup or event announcements, and other marketing or informational content related to NJX Auctions.
How to opt out
You can cancel SMS marketing messages at any time by replying STOP to any message you receive from us. After you send STOP, we will send a confirmation message and you will no longer receive marketing texts unless you opt in again.
You may also contact us at cs@njxauctions.com to request removal from our text message list.
Help
For help with our text message program, reply HELP to any message or email cs@njxauctions.com.
How We Share Information
We do not sell your personal information. We may share information in the following circumstances:
- Service providers: We use trusted vendors to help operate our business, such as website hosting (Netlify), form processing (Netlify Forms), and marketing platforms (Klaviyo). These providers may access personal information only to perform services on our behalf.
- HiBid / auction operations: We may share limited contact information when necessary to facilitate auctions, pickups, or customer service related to HiBid transactions.
- Legal requirements: We may disclose information if required by law, regulation, legal process, or governmental request, or to protect the rights, property, or safety of NJX Auctions, our customers, or others.
- Business transfers: If we are involved in a merger, acquisition, or sale of assets, personal information may be transferred as part of that transaction.
Cookies and Similar Technologies
Our website may use cookies, pixels, and similar technologies to understand website traffic, measure marketing performance, and support tools such as Klaviyo. You can control cookies through your browser settings, though disabling cookies may affect certain site features.
Data Retention
We retain personal information only as long as reasonably necessary for the purposes described in this policy, including to comply with legal obligations, resolve disputes, enforce agreements, and maintain opt-in/opt-out records for our SMS program.
Your Choices and Privacy Rights
Depending on where you live, you may have rights regarding your personal information, such as the right to access, correct, delete, or restrict certain processing of your data.
- SMS marketing: Reply STOP to opt out at any time.
- Email marketing: Use the unsubscribe link in any marketing email, if provided.
- Contact form data: Email cs@njxauctions.com to request access to or deletion of information you submitted through our website.
- California residents: Under the California Consumer Privacy Act (CCPA), as amended, you may have additional rights to know what personal information we collect, request deletion, and opt out of certain sharing. We do not sell personal information.
Security
We use reasonable administrative, technical, and organizational measures designed to protect personal information. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.
Children's Privacy
Our website and SMS program are not directed to children under 13, and we do not knowingly collect personal information from children under 13. If you believe a child has provided us personal information, please contact us and we will take steps to delete it.
Third-Party Links
Our website contains links to third-party websites and services, including HiBid, Facebook, Instagram, and Google Maps. We are not responsible for the privacy practices of those third parties. We encourage you to review their privacy policies before providing personal information.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time. When we do, we will revise the "Last updated" date at the top of this page. Continued use of our website or SMS program after changes become effective constitutes acceptance of the updated policy.
Contact Us
If you have questions about this Privacy Policy, our data practices, or our text message program, contact us:
NJX Auctionscs@njxauctions.com
831 River St, Building A, Paterson, NJ 07524
